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School Fundraising
Can Be Simple
(ARA) - For many, “Back to School” means organizing bake sales,
collecting soup labels, milk covers and box tops, as well as sending
kids door to door to peddle wreaths, gift wrap and candy, not to
mention hitting up unsuspecting co-workers to boost sales. With modest
budgets, fundraising has become necessary for most schools. While
these activities are noble endeavors, there are more efficient ways to
raise money for schools which incorporate activities that families
already do, and save busy parents, time and energy.
One example of an easy, work-free way to raise additional funds for
local school systems is the Take Charge of Education program. Every
time you use a Target Visa credit card or Target Guest Card at a
Target store or Target.com, the retailer will donate an amount equal
to one percent of purchases to the eligible K-12 school of your
choice. Use the Target Visa credit card at any other retailer and 0.5
percent of the purchase will go to your designated school.
Since the program began in 1997, Target Stores has given more than
$100 million to schools across the country. Due to this infusion of
cash, more than 110,000 schools nationwide have been able to pay for
computers, playground equipment, field trips and other necessary
classroom supplies which are desperately needed, but are often out of
reach. Take Charge of Education dollars are distributed to schools
twice each year and schools can use the funds for anything they need
from technology and books to school supplies and grants.
If raising money for your school simply by shopping sounds too good
to be true, imagine the impact when the concept is multiplied by an
entire community. Following are some tips for getting neighbors
involved in supporting local schools through this program:
1.
Distribute information about the Take Charge of Education
program to parents to encourage them to sign up for a Target Visa
credit card and designate your local school.
2.
Suggest that parents encourage grandparents, aunts and
neighbors to designate your local school. Guests can designate a
school anywhere in the country, so also encourage out-of-town friends
and family to designate your local school. Guests can designate a
school anywhere in the country, so also encourage out-of-town friends
and family to designate your school in the program.
3.
Explain the impact these purchases can have for your school in
your parent newsletter and on the school’s Web site.
4.
Encourage parents who might already have a Target Visa credit
card to check that they’ve designated your local school to receive
payout money.
5.
Set a fundraising goal and periodically remind parents how much
progress the school is making. Specifics about the status of how each
individual school is doing are available by visiting Target.com/tcoe.
Information available includes the number of people who have
designated your school and the amount of pending donations.
6.
Use community news outlets, such as locally produced radio and
newspapers, to share how your school has benefited from the additional
funds. Don’t forget to thank the community for their involvement and
participation.
Courtesy of ARA Content
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